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Future-Proof Growth: 6 Strategies For Scalable Stores
What a lot of people get wrong about technology in retail is they see it as a saviour. Something that’ll make all their problems go away. I Assume technology was never meant to replace human effort ...
Multiply ROI: 8 Ways To Optimise Your Platform Setup
I Think roi is a funny thing. It’s usually presented as a number, or a percentage – something you can measure in dollars and sense. When in reality, it’s more of a feeling than a figure. More or...
Dominate Mobile: 5 Tips For Seamless Storefront UX
You know that thing where you’re walking down the street, dodging prams and poodles, phone in hand, swiping through sales on your favourite shopping app while waiting for your flat white. Or maybe y...
Crush Lag: 7 Speed Tactics For Ecommerce Frameworks
Ever find yourself furiously clicking away on a website, wondering why it’s taking an age to load. That’s a classic symptom of crush lag. But while most of us simply see a slow website and frown, ...
Draw Shoppers In: 5 Product Teaser Approaches That Excite
Most brands think product teasers are all about making something seem desirable by keeping it out of reach. Sort of like keeping your audience on the edge of their seats waiting for the big reveal. Bu...
Eliminate Hidden Costs: 6 Price Transparency Tips
Everyone loves a deal - or, at least, the appearance of one. It seems like until you realise the bargain you snagged is less of a steal and more of a financial black hole that swallowed up your money ...
Optimise Conversions Daily: 7 Micro-Adjustments To Test
Why don’t we play out a scenario. Say, you’ve launched your website after weeks of research. The way I see it, everything from the design to the copy and the placement of buttons is so sharp - see...
Revolutionise Store Setup: 5 Future-Ready Framework Changes
Do you ever wonder if machines are coming for our jobs. The retail sector is going through the biggest change it has in generations, with automation taking over some labour-intensive or repetitive tas...
Sculpt Perfect Layouts: 6 Above-The-Fold Best Practices
When most of us talk about the power of above-the-fold design, we’re still stuck on that tired myth that everyone’s got the attention span of a goldfish. The idea’s been floating around for over...
Speed Matters: 7 Instant-Loading Page Techniques
You know, I think people tend to underestimate just how impatient we’ve all become. Maybe it’s the scroll of death that social media has us hypnotised by, or maybe we’re just busy people with lo...
Build Instant Rapport: 5 Live Demo Features That Sell
People can be a bit funny sometimes, and nobody likes feeling like they’re being sold to. It’s happened to me more times than I’d like to admit - sitting through a sales call with someone who ke...