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Turbocharge Your Store: 7 Hacks For Rapid Conversion
Most people tend to focus on conversion metrics. I’ll admit it’s a safe avenue to go down. But those who have been in the world of retail for a while understand that having quantitative metrics ti...

The Ultimate Ecommerce Framework Playbook: 4 Core Principles
You know those times where you go to purchase something online and you’re just inundated with pop ups and banners and people trying to get you to sign up for whatever, all while you’re just trying...

Optimise Every Page: 6 UI Essentials For Happier Shoppers
What exactly makes a shopper click and scroll through your site, put something in their cart, or - as we all hope - make a purchase. It's not the flashiest banner or the most beautiful product shot, b...

Seamless Payment Flow: 5 Strategies For Effortless Checkouts
I think most people reckon they know what seamless payment flow is. They believe it’s just about having a website that loads quickly, looks good and doesn’t bug out. Sort of.But as someone who has...

Evolve Faster: 7 Continuous Improvement Ideas For Platforms
What I've noticed is that most platforms are never really finished. Reminds Me Of that’s because product teams never run out of ideas to make them better. But I don’t think that’s a bad thing.It...

Focus On Retention: 4 Steps To Nurture Repeat Buyers
Imagine it. I Reckon you spend months trying to get people to buy from your store. Maybe you pay for ads, maybe you invest in influencer marketing or try affiliate links. But after all that effort, yo...

Thrive Under Pressure: 6 Scalability Tactics For Growth
So what does scalability look like in action. If you're anything like me, you might feel overwhelmed by the idea of growing your business, but the truth is, it's not about doing more. It's about doing...
Master Personalisation: 5 Tools For Tailored Experiences
If you ask most people what personalisation is, I reckon they’d say it’s about slapping your name on an email, like a digital butcher greeting you by surname as you peruse their latest deal. I Ima...


Secure Every Transaction: 7 Key Encryption Measures
The way I see it, appears to be encryption is sort of like playing the world’s most complicated game of pig latin with your secrets - but the other kids have supercomputers and a lot more time on th...

High-Converting Headlines: 4 Tricks For Product Pages
We've all had that moment when we're browsing online and a headline pulls us in. It's like it's speaking directly to us, calling out our specific needs or concerns, and offering a solution that's just...

Keep Performance High: 6 Methods To Handle Large Catalogues
Why are large e-commerce catalogues such a headache to handle. The way I see it, it seems like any sort of large e-commerce business is always on the hunt for a new-fangled solution to balance both pe...